Career Evaluator Mobile App


Created by communication professionals for communication professionals, the career evaluator™ is a free self-assessment that evaluates individual knowledge and experience against the Global Standard of the Profession, best practices and the Cropley Competency Model for Strategic Communication Management.

The app will help you to:

  • Identify your strengths and gaps in each area of competence
  • Assess on priority needs for professional development
  • Hold well-informed discussions with your manager
  • Prepare a short and long term, continuing professional development plan
  • Plan your career path


Download Button iOS App

Download Button Android App


Career Evaluator Screenshot - Create your profile

Create your profile

Once installed on your device, launch the career evaluator™ and create an account. You can also login with Facebook.

Career Evaluator Screenshot - Complete the self-assessment

Complete self-assessment

Once you have completed the registration process you can begin the self-assessment. As this only takes around 30 minutes, you can complete your assessment in one sitting. Select any one of seven areas of competency from the app dashboard. To complete the assessment, you will need to complete all seven areas of competency.

Career Evaluator Screenshot - Self-assessment criteria

Self-assessment criteria

You will be asked to use a set of criteria to indicate your self-assessment of knowledge and skill against each area. The criteria can be found in the top right-hand corner of the app where you see the information icon.

Career Evaluator Screenshot - Focus on your priority needs

Focus on your priority needs

Upon completion, you will receive a snapshot of your strengths and development opportunities, and you will be able to download a full PDF report of your self-assessment mapped against the competencies and descriptors.

Please rate our app

If you enjoyed using the career evaluator™, please take a few moments to rate it in the App Store and Google Play and share it with your colleagues.

What people are saying about the career evaluator™

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You’ve completed the self-assessment — now what?

Discuss your results with your manager, mentor or a trusted colleague. You may also find it helpful to ask your manager or colleagues to complete the assessment and rate you against some or all of the competencies. Coming together and comparing their ratings with your self-ratings can provide valuable insight into your level of competency.

Next, you may wish to develop a personal action plan to help you consolidate your development areas. An action plan template is available below.

Hints and tips on action planning
  • Define your objectives in SMART terms (Specific, Measurable, Achievable, Realistic and Timely). This will help you reach your goals.
  • Identify a journey map that outlines where you want to be with your skills and how you will achieve them.
  • Identify individuals you want to talk with about your action plan and can help you make it happen.
  • Assess potential obstacles and determine how you might be able to overcome these.
  • Think about how you can use your strengths to help you reach your goals.
  • Identify resources that are available to you or those that you will need to obtain in order to achieve your goal.
  • Write action steps to help you reach your goal and assign a completion date to each one.
  • Set a date to evaluate your progress towards your goal.